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Product Offering Management - Step by Step Operating Model
Published 5/2025
Duration: 1h 12m | .MP4 1280x720, 30 fps(r) | AAC, 44100 Hz, 2ch | 478 MB
Genre: eLearning | Language: English
Learn step by step and get the job easier and faster
What you'll learn
- how to take a product idea and drive it all the way to market success through a proven blueprint, step by step.
- Strategic Market Perspective, Concept Storyboard, and Business Model Canvas to analyze the opportunity.
- validate assumptions through user feedback, align with strategic "Hills," and begin shaping a solid Business Plan
- Readiness Dashboards to help ensure execution is aligned with delivery and GTM plans.
Requirements
- Whether you're new to product management or a seasoned pro, this model will give you the tools and structure to lead with confidence.
Description
Are you ready to move beyond building features-and start building offerings thatwinin the market?
In thishands-on, industry-grade course, you'll learn the complete blueprint forProduct Offering Management, the framework used by top tech companies to define, validate, build, and scale offerings that customers love and businesses rely on.
Whether you're aproduct manager,founder,business strategist, or aspiringproduct leader, this course gives you the skills and tools totransform ideas into successful offerings.
What You'll Learn:
How to explore and evaluate market opportunities with confidence
Crafting a compellingStrategic Market POV (Point of View)
Designing value withConcept StoryboardsandBusiness Model Canvases
Creating theOffering Definition Charterto guide execution
Driving alignment withPlaybacks,Hills, andExploration Charters
Validating with real users in theDefine and Provestage
Leading cross-functional delivery in theBuild and Deliverphase
Optimizing post-launch performance withSense and Respondpractices
ourse Structure:
This course is structured around a 4-stage framework:
Explore the Market
Define and Prove
Build and Deliver
Sense and Respond
Each stage includes:
Real-world examples
Actionable templates
Quiz checkpoints
Downloadable resources
Who This Course Is For:
Product Managers (beginner to mid-level)
Entrepreneurs and Founders
Business Analysts
Strategy Consultants
Cross-functional Leads (Marketing, Engineering, Sales)
Aspiring product leaders preparing for PM or CPO roles
Tools and Templates Included:
Exploration Charter Template
Concept Storyboard Framework
Business Model Canvas (customized for offerings)
Readiness Dashboards
Playback Presentation Templates
KPI Dashboard Guidance
Ready to level up from product thinking tooffering leadership?
Enroll nowand start building what matters-at scale.
Who this course is for:
- Product managers, marketing managers, product specialists aspirant product managers and attendees looking to crack interviews for product management
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